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Dunlop
UX/UI design
Online sales are a big part of doing business in China, Red Arrow optimized the online sales experience with design, content and marketing materials for the car accessory brand.
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Range
A full range of 50+ SKU were rebranded for optimal market penetration. The eye-catching designs were accompanied by ample marketing materials and product photography.
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Expo
The Dunlop® brand exhibited the new branded range of car accessories at the Canton fair in Guangzhou, China in a custom designed booth. Red Arrow has worked with booth builders in China and Hong Kong for many years and can deliver custom designed high quality builds, on time!
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Poster
Poster design for online banners, outdoor media, and x-stands at the exhibition booth.
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Dunlop
INFODunlop® is a world-renowned brand. Because of our designs, the brand was able to boost sales for the 50+ SKU range through online sales and in-shop sales.
YOU SHOULD KNOWBranding is everything and especially in a saturated car-accessory market. The goal was to create a new visual identity for a range of Dunlop® car accessories. The range had to use the colour code of the Dunlop® brand and reflect its ambition to drive the future. We created a range of packaging with custom icons, marketing materials, a trade fair booth design, and app mockups.